This year's theme AWAKE! encouraged congregants young and old--to stay woke about current issues related to tobacco use and prevention. We must stay up-to-date about policy efforts that can help protect Black health. But most of all, we must remain critically aware of the tobacco industry’s tactic to author misinformation and utilize flavors like menthol to addict our kids to vaping and other tobacco products like cigarillos.
Here are a few examples of the campaign materials developed for NMS 2020.